Free AI Email Template

Write a competitor comparison email using AI—for free

Show why you're better than the competition and win over more customers with an email designed to get you ahead.
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As seen in the press

The savviest marketers continually educate and guide prospects through side-by-side comparisons.

In a crowded marketplace, you need to differentiate your brand from the rest. One of the most effective ways to do this is by writing emails that directly compare your product or service to competitors, and positioning your solution at the top.
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🇺🇸 🇬🇧 🇮🇹 35+ languages supported

How to write a winning

Competitor Comparison


Tell the AI Wizard about your target customers, your product features and those of your competitors. Then, select your tone and click ‘Create’.


Use our advanced editor to edit, tweak, reword, and filter out spam keywords to maximize deliverability.


Copy / Paste into Mailchimp, Klaviyo, or whatever email automation service you use, and confidently hit the send button.


Tips for a high-performing

Competitor Comparison

Draw Contrasts: You can highlight specific ways your offering is superior. Point out where you excel in areas where competitors fall short.

Overcome Objections: Address any perceived weaknesses head on. Mitigate concerns by explaining how you actually match or beat the competition.

Provide Proof: Back up claims with evidence like reviews, testimonials, case studies, or free trials. Concrete examples build trust and credibility.

Make it Visual: Charts, graphs, and images that contrast features make comparisons clear at a glance. Visuals make a bigger impact.

Inspire Action: Use calls-to-action to activate readers. Urge them to make the favorable switch from competitors to your brand.



Apply pro copywriting formulas
to get more conversions

AIDA Formula
Attention → Interest → Desire → Action. Captivate subscribers attention and encourage action with this tried and true framework.
PAS Formula
Pain → Agitate → Solution. Persuade readers by speaking to their specific pain points. Perfect for persuasive emails.
Creative Hook
Apply creative intros to hook readers in, and keep them reading your content.
Transform your content into a creative personal story.
🤓 Plus dozens more high-converting formulas
Copy Frameworks dropdown selector inside our AI Wizard.

Turn your

Competitor Comparison

into an entire sequence

Double your campaign performance by automatically generating an entire, structured
Competitor Comparison
sequence, fully optimized to nurture your contacts from A to Z.
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Welcome Email
Educational Email
Lead Nurture Email
Engagement Email
Call to Action Email

Plus, everything else you need to become an email marketing pro

50+ email templates
Launch your product, onboard customers, send newsletters and more
Works on desktop and mobile
Take your work with you wherever you go, with our responsive web app
Editor mode
Format headings, paragraphs, lists, tweak copy and more
35+ languages supported
Reach your customers in French, Spanish, Mandarin and more.
Teams support
Invite your team and external stakeholders to collaborate on copy.
Spam checker
Filter out your email's spam keywords to ensure their deliverability
Folder/project management
Organize copy into folders so you can quickly find the ones you need.
Community access
Join our community of marketers to share ideas and get feedback.

Start writing emails effortlessly

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