Free AI Template

Write a stand-out sunset email using AI

Give dormant subscribers a final salut before removing them from your list, while reactivating the ones you care about.
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As seen in the press

A clean list = better deliverability.

By removing unengaged subscribers, your email metrics improve and so does your deliverability. The sunset email is a simple way to do this while earning back engagement from worthy subscribers. With Hoppy Copy, use AI to craft unique sounding sunset emails that are sure to catch the eye of your audience.
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🇺🇸 🇬🇧 🇮🇹 35+ languages supported

How to write a winning Sunset Email

1

Tell the AI Wizard about your product, your target customers, why you think they became inactive/unengaged and why they should return. Then, select your tone and click ‘Create’.

2

Use our advanced editor to edit, tweak, reword, and filter out spam keywords to maximize deliverability.

3

Copy / Paste into your email automation client of choice, and confidently hit the send button.

💡

Tips for a high-performing

Sunset Email

4

5

Apply pro copywriting formulas
to get more conversions

AIDA Formula
Attention → Interest → Desire → Action. Captivate subscribers attention and encourage action with this tried and true framework.
PAS Formula
Pain → Agitate → Solution. Persuade readers by speaking to their specific pain points. Perfect for persuasive emails.
Creative Hook
Apply creative intros to hook readers in, and keep them reading your content.
Storyteller
Transform your content into a creative personal story.
🤓 Plus dozens more high-converting formulas
Copy Frameworks dropdown selector inside our AI Wizard.

Turn your Sunset Email into an entire sequence

Double your campaign performance by automatically generating an entire, structured
Sunset Email
sequence, fully optimized to nurture your contacts from A to Z.
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Welcome Email
Educational Email
Lead Nurture Email
Engagement Email
Call to Action Email

Plus, everything else you need to become an email marketing pro

50+ email templates
Launch your product, onboard customers, send newsletters and more
Works on desktop and mobile
Take your work with you wherever you go, with our responsive web app
Editor mode
Format headings, paragraphs, lists, tweak copy and more
35+ languages supported
Reach your customers in French, Spanish, Mandarin and more.
Teams support
Invite your team and external stakeholders to collaborate on copy.
Spam checker
Filter out your email's spam keywords to ensure their deliverability
Folder/project management
Organize copy into folders so you can quickly find the ones you need.
Community access
Join our community of marketers to share ideas and get feedback.

Start writing emails effortlessly

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